{"id":12168,"date":"2021-03-02T09:15:50","date_gmt":"2021-03-02T00:15:50","guid":{"rendered":"http:\/\/blog.newswire.co.kr\/?p=12168"},"modified":"2021-03-02T09:54:59","modified_gmt":"2021-03-02T00:54:59","slug":"%eb%9d%bc%ec%9d%b4%eb%b8%8c-%ec%bb%a4%eb%a8%b8%ec%8a%a4-%eb%a7%88%ec%bc%80%ed%8c%85%ec%9d%98-%ec%83%88-%ed%8a%b8%eb%a0%8c%eb%93%9c%eb%a1%9c-%eb%93%b1%ec%9e%a5","status":"publish","type":"post","link":"https:\/\/blog.newswire.co.kr\/?p=12168","title":{"rendered":"\ub77c\uc774\ube0c \ucee4\uba38\uc2a4, \ub9c8\ucf00\ud305\uc758  \uc0c8 \ud2b8\ub80c\ub4dc\ub85c \ub4f1\uc7a5"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"690\" height=\"338\" data-attachment-id=\"12181\" data-permalink=\"https:\/\/blog.newswire.co.kr\/?attachment_id=12181\" data-orig-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690.jpg\" data-orig-size=\"690,338\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Shutterstock&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;Copyright (c) 2019 Shutterstock.  No use without permission.&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;Beautiful,Asian,Woman,Blogger,Showing,Clothes,In,Front,Of,Camera&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Beautiful,Asian,Woman,Blogger,Showing,Clothes,In,Front,Of,Camera\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690.jpg\" src=\"http:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690.jpg\" alt=\"\" class=\"wp-image-12181\" srcset=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690.jpg 690w, https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690-300x147.jpg 300w, https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690-324x160.jpg 324w, https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2021\/03\/livecommerce_690-533x261.jpg 533w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\ucf54\ub85c\ub09819\ub85c \uc5b8\ud0dd\ud2b8 \uc18c\ube44 \ud2b8\ub80c\ub4dc\uac00 \ub5a0\uc624\ub974\uba74\uc11c \uc720\ud1b5\uc5c5\uacc4\uc758 \ud654\ub450 \uc911 \ud558\ub098\uac00 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4(Live Commerce)\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4(Live commerce)\ub294 \ub77c\uc774\ube0c \uc2a4\ud2b8\ub9ac\ubc0d(Live streaming)\uacfc \uc804\uc790 \uc0c1\uac70\ub798(E-Commerce)\uc758 \ud569\uc131\uc5b4\ub85c, \uc2e4\uc2dc\uac04\uc73c\ub85c \uc1fc \ud638\uc2a4\ud2b8\uac00 \uc81c\ud488\uc744 \uc124\uba85\ud558\uace0 \ud310\ub9e4\ud55c\ub2e4\ub294 \uc810\uc5d0\uc11c TV\ud648\uc1fc\ud551\uacfc \uc720\uc0ac\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uae30\uc874 TV\ud648\uc1fc\ud551\uc740 \ud310\ub9e4\uc790\uac00 \uc77c\ubc29\uc801\uc73c\ub85c \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\ub294 \ubc29\uc2dd\uc774\uc5c8\ub2e4\uba74 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub294 \ub77c\uc774\ube0c \ubc29\uc1a1\uc774 \uc9c4\ud589\ub418\ub294 \ub3d9\uc548 \uc18c\ube44\uc790\uac00 \uc81c\ud488\uc5d0 \ub300\ud574 \uad81\uae08\ud55c \uc810\uc744 \ucc44\ud305\uc73c\ub85c \ubb3b\uace0 \ud310\ub9e4\uc790\ub294 \uc774\uc5d0 \uc2e4\uc2dc\uac04\uc73c\ub85c \ub2f5\ubcc0\ud558\uba74\uc11c \uc18c\ube44\uc790\uc758 \uad81\uae08\uc99d\uc744 \ud480\uc5b4\uc90d\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4\uac00 \uae30\uc874 \uc628\ub77c\uc778 \uc1fc\ud551\uacfc \uac00\uc7a5 \ud070 \ucc28\uc774\uc810\uc740 \uc0dd\uc0dd\ud55c \ud604\uc7a5\uac10\uc744 \uc81c\uacf5\ud55c\ub2e4\ub294 \uc810\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ubc29\uc1a1\uc740 \uc218\uc0b0\uc2dc\uc7a5, \uc637\uac00\uac8c, \uc815\uc721\uc810 \ub4f1 \uc7a5\uc18c\uc5d0 \uad6c\uc560\ubc1b\uc9c0 \uc54a\uace0 \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \uc2ec\uc9c0\uc5b4\ub294 \uc6b8\ub989\ub3c4 \uc624\uc9d5\uc5b4 \uc785\ucc30 \ud604\uc7a5\uc5d0\uc11c \ubc29\uc1a1\ud558\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0ac\uc804\uc5d0 \ucd2c\uc601\ub41c \uc81c\ud488 \uc18c\uac1c \uc601\uc0c1\uc740 \ud310\ub9e4\uc790\uac00 \uc6d0\ud558\ub294 \uc815\ubcf4\uc640 \ubaa8\uc2b5\ub9cc \ubcf4\uc5ec\uc8fc\uc9c0\ub9cc \ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub294 \uc2e4\uc2dc\uac04\uc73c\ub85c \uc18c\ube44\uc790\uc640 \uc18c\ud1b5\ud558\uba74\uc11c \uad00\uacc4\ub97c \ud615\uc131\ud558\uace0 \uc2e0\ub8b0\ub97c \uc313\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0c1\ud488\uc744 \uc9c1\uc811 \ubcfc \uc218 \uc5c6\uc5b4 \uc628\ub77c\uc778 \uad6c\ub9e4\uc5d0 \ud55c\uacc4\ub97c \ub290\uaf08\ub358 \uc18c\ube44\uc790\ub294 \uad81\uae08\uc810\uc744 \ud574\uc18c\ud560 \uc218 \uc788\uc5b4\uc11c \uc88b\uace0, \ud310\ub9e4\uc790\ub294 \uc18c\ube44\uc790\uc758 \uc758\uacac\uc744 \uc989\uac01\uc801\uc73c\ub85c \ud310\ub9e4\uc5d0 \ubc18\uc601\ud558\uac70\ub098 \ud55c\uc2dc\uc801\uc778 \ud560\uc778 \ud61c\ud0dd \ub4f1\uc744 \uc81c\uacf5\ud574 \uad6c\ub9e4\ub97c \uc720\ub3c4\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub610\ud55c, \uc18c\ube44\uc790\ub294 \ud568\uaed8 \ub77c\uc774\ube0c \ubc29\uc1a1\uc744 \uc2dc\uccad\ud558\ub358 \uc0ac\ub78c\ub4e4\uacfc \ub300\ud654\ud558\uba70 \uad50\uac10\ud558\uae30\ub3c4 \ud558\uba74\uc11c \uc7ac\ubbf8\ub97c \ub290\ub08d\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub294 \uc18c\ud1b5\uc744 \ud1b5\ud574 \uc9c4\uc815\uc131\uc744 \ubcf4\uc5ec\uc8fc\uace0 \uc2e0\ub8b0\ub97c \uc5bb\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uad6d\ub0b4 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \uc2dc\uc7a5 \uaddc\ubaa8\ub294 2020\ub144 3\uc870 \uc6d0\uc5d0\uc11c 2023\ub144 8\uc870 \uc6d0\uc73c\ub85c \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc804\ub9dd\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub300\ud45c\uc801\uc778 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \uc11c\ube44\uc2a4\ub85c\ub294 \ub124\uc774\ubc84\uc758 &#8216;\ub124\uc774\ubc84 \uc1fc\ud551\ub77c\uc774\ube0c&#8217;, \ud2f0\ubaac\uc758 \u2018\ud2f0\ube44\uc628\u2019, \uc778\ud130\ud30c\ud06c\uc758 \u2018\uc778\ud130\ud30c\ud06c TV\u2019, \ub86f\ub370\ubc31\ud654\uc810 \u2018100LIVE\u2019(\ube7d\ub77c\uc774\ube0c), \uc778\uc2a4\ud0c0\uadf8\ub7a8 \ub77c\uc774\ube0c \ubc29\uc1a1 \ub4f1\uc774 \uc788\uc73c\uba70, \uc2e0\uc138\uacc4, \uc544\ubaa8\ub808\ud37c\uc2dc\ud53d, \uc5d0\uc774\ucf00\uc774, \ud648\ud50c\ub7ec\uc2a4, GS25 \ub4f1 \uc624\ud504\ub77c\uc778 \uc720\ud1b5 \uc5c5\uccb4\ub4e4\ub3c4 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \ud50c\ub7ab\ud3fc \u2018\uadf8\ub9bd(Grip)\u2019\uc744 \uc774\uc6a9\ud574 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub97c \uc9c4\ud589\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \uc5f4\ud48d\uc740 \uc911\uad6d\uc5d0\uc11c\ub3c4 \ub728\uac81\uc2b5\ub2c8\ub2e4. \uc911\uad6d\uc758 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub294 \uc655\ud64d\uc774\ub77c\ub294 \uc778\ud50c\ub8e8\uc5b8\uc11c\uac00 \ubc29\uc1a1\uc73c\ub85c \uc81c\ud488\uc744 \ud310\ub9e4\ud558\uba74\uc11c \uc2dc\uc791\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ucd5c\uadfc \uc720\uba85\ud55c \uc778\ud50c\ub8e8\uc5b8\uc11c \uc6e8\uc774\uc57c\ub294 \uc911\uad6d\uc5d0\uc11c &#8216;\ud765\ud589 \ubcf4\uc99d\uc218\ud45c&#8217;\ub85c \ubd88\ub9b4 \ub9cc\ud07c \ub9e4\ucd9c\uc744 \uc62c\ub9ac\ub294 \uac83\uc73c\ub85c \uc720\uba85\ud55c\ub370, \uc911\uad6d\ud310 \ube14\ub799\ud504\ub77c\uc774\ub370\uc774\uc778 &#8216;\uad11\uad70\uc81c(\uc409\uc2a4\uc774)&#8217; \ub2f9\uc2dc \ub77c\uc774\ube0c \ubc29\uc1a1\uc5d0\uc11c \ud310\ub9e4\ud55c \uc0c1\ud488 \uae08\uc561\ub9cc \ubb34\ub824 53\uc5b52000\ub9cc\uc704\uc548(\uc57d 8890\uc5b5\uc6d0)\uc5d0 \ub2ec\ud569\ub2c8\ub2e4. \uc544\uc774\ub9ac\uc11c\uce58\uc5d0 \ub530\ub974\uba74 \uc911\uad6d\uc5d0\uc11c \ub77c\uc774\ube0c\ucee4\uba38\uc2a4\ub294 2016\ub144\uc5d0 \ucc98\uc74c \uc2dc\uc791\ub418\uc5b4 2019\ub144\uc5d0\ub294 \uac70\ub798\uaddc\ubaa8\uac00 200% \uae09\uc131\uc7a5\ud588\uc73c\uba70, 2022\ub144\uc5d0\ub294 \uc778\ud130\ub137\uc1fc\ud551\uc758 20.3%\uae4c\uc9c0 \uc131\uc7a5\ud560 \uac83\uc73c\ub85c \uc804\ub9dd\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub294 \ubaa8\ubc14\uc77c\uacfc \ub3d9\uc601\uc0c1\uc5d0 \uc775\uc219\ud55c MZ\uc138\ub300 \uc18c\ube44\uc790\uc5d0\uac8c\ub9cc \uad6d\ud55c\ub418\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc784\ud329\ud2b8\ud53c\ud50c\uc2a4\uac00 \ubc1c\ud45c\ud55c <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=918610\">\ubcf4\ub3c4\uc790\ub8cc<\/a>\uc5d0 \ub530\ub974\uba74 \uc0c8\ub85c\uc6b4 \uc628\ub77c\uc778 \uc1fc\ud551 \ud615\ud0dc\uc778 \ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \uc778\uc9c0\ub3c4\uc5d0 \ub300\ud55c \uc9c8\ubb38\uc5d0 \uc751\ub2f5\uc790 87%\uac00 \ubb34\uc5c7\uc778\uc9c0 \uc54c\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \uc774 \uc911 4\uba85 \uc911 1\uba85\uc740 \uc2e4\uc81c\ub85c \uad6c\ub9e4 \uacbd\ud5d8\uc774 \uc788\ub2e4(25%)\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ube44\ub300\uba74 \uc1fc\ud551 \ubb38\ud654\uac00 \ud655\uc0b0\ub418\uace0, \ubaa8\ubc14\uc77c\uc744 \ud65c\uc6a9\ud55c \uc0c1\uac70\ub798\uac00 \ub354\uc6b1 \ud65c\ubc1c\ud574\uc9c0\uba74\uc11c \ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \uc2dc\uc7a5\uc740 \ub354\uc6b1 \ud65c\uae30\ub97c \ub768 \uc804\ub9dd\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4\ub97c \uc9c4\ud589\ud55c\ub2e4\uba74 \ubcf4\ub3c4\uc790\ub8cc\ub97c \ubc30\ud3ec\ud574 \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c \uc801\uadf9\uc801\uc73c\ub85c \ud64d\ubcf4\ud560 \ud544\uc694\uac00 \uc788\uc2b5\ub2c8\ub2e4. \ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \uc9c4\ud589 \uc77c\uc815, \uc9c4\ud589 \uacb0\uacfc \ub4f1\uc744 \ubcf4\ub3c4\uc790\ub8cc\ub85c \uc791\uc131\ud574 \ubc30\ud3ec\ud558\ub294 \uac83\uc774 \ud6a8\uacfc\uc801\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \ubcf4\ub3c4\uc790\ub8cc<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=917817\">\uc2ac\ub85c\uc6b0, 28\uc77c \u2018\ub124\uc774\ubc84 \uc1fc\ud551\ub77c\uc774\ube0c\u2019 \uc9c4\ud589\ud574 \uc804 \ud488\ubaa9 \ucd5c\ub300 45% \ud560\uc778<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=917076\">\ubc00\ub808, \uc1fc\ud551\ub77c\uc774\ube0c \ud1b5\ud574 \uc644\ubcbd\ud55c \uc9d1\ucf55 \uc694\ub9ac \uc704\ud55c \uc778\ub355\uc158\uacfc \uc624\ube10 \uc120\ubcf4\uc778\ub2e4<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=913707\">\ubcf4\ub2c8\uc560\uac00\uad6c, \uc5b8\ud0dd\ud2b8 \uc1fc\ud551 \ucd95\uc81c \u2018\ub124\uc774\ubc84 \ube0c\ub79c\ub4dc\ub370\uc774\u2019 \uac1c\ucd5c<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=913444\">\ub179\ucc28\uc6d0, 6\uc77c \uc11c\uc6b8\uce74\ud398\uc1fc X \ub124\uc774\ubc84 \uc1fc\ud551\ub77c\uc774\ube0c \ub79c\uc120 \uc804\uc2dc\ud68c \uc9c4\ud589<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=911758\">LG\uc0dd\ud65c\uac74\uac15, \uc628\ub77c\uc778 \uc804\uc6a9 \uba54\uc774\ud06c\uc5c5 \ube0c\ub79c\ub4dc \u2018\uae00\ub9b0\ud2b8 \ubc14\uc774 \ube44\ub514\ubcf4\ube0c\u2019 \ub860\uce6d<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=917561&amp;picno=481779\">\uc774\uc9c0\uc2a4\uc5d0\ub4c0, \u2018\ubc14\uc05c \ucd08\ub4f1\ud559\uc0dd\uc744 \uc704\ud55c \ube60\ub978 \uc0ac\uc774\ud2b8 \uc6cc\ub4dc\u2019 \ucd9c\uac04 \uae30\ub150 \uc778\uc2a4\ud0c0\uadf8\ub7a8 \ub77c\uc774\ube0c \ubc29\uc1a1 \uc9c4\ud589<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=913667\">\ud558\ub9bc, \ub124\uc774\ubc84 \uc140\ub809\ud2f0\ube0c \ub77c\uc774\ube0c \ubc29\uc1a1 \uc9c4\ud589<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=916121\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \ud50c\ub7ab\ud3fc \uce94\ub514 \ud504\ub85c\ud1a0\ucf5c, \ud55c\uad6d\ub514\uc9c0\ud138\uc9c0\uac11\uacfc \uc804\ub7b5\uc801 \uc81c\ud734 \uccb4\uacb0<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=913654\">\uc704\uc0e4\uc624, \ub9e4\ucd9c \ubcf4\uc7a5 \ud504\ub85c\uadf8\ub7a8 ROAS250 \ucd9c\uc2dc<\/a><\/li><li>&#8211; <a href=\"https:\/\/www.newswire.co.kr\/newsRead.php?no=913864\">\uc9c0\ub9ac\uc801\ud45c\uc2dc \ub4f1\ub85d\ud488 \uc804\uad6d 3\ub300 \uba85\ud488\uc300, \ub77c\uc774\ube0c\ucee4\uba38\uc2a4\ub85c 20% \ud2b9\ubcc4 \ud560\uc778 \ud310\ub9e4<\/a><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \ubcf4\ub3c4\uc790\ub8cc\ub97c \ub354 \ubcf4\ub824\uba74 \uc544\ub798 \ub9c1\ud06c\ub97c \ucc38\uace0\ud558\uc138\uc694.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub77c\uc774\ube0c \ucee4\uba38\uc2a4 \ub274\uc2a4: <a href=\"https:\/\/www.newswire.co.kr\/?md=A11&amp;no=526\">https:\/\/www.newswire.co.kr\/?md=A11&amp;no=526<\/a><\/p>\n\n\n\n<div class=\"nw_banner\">\n<div class=\"inner\"><b> PR\uc804\ubb38\uac00\ub97c \uc704\ud55c \uc9c0\ub2a5\ud615 \uc5b8\ub860 \ud64d\ubcf4 \ud50c\ub7ab\ud3fc MediaBee<\/b><br>\ub274\uc2a4\uc640\uc774\uc5b4\uac00 \ucd9c\uc2dc\ud55c \ubbf8\ub514\uc5b4\ube44(<a 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