{"id":17989,"date":"2025-11-17T15:54:11","date_gmt":"2025-11-17T06:54:11","guid":{"rendered":"https:\/\/blog.newswire.co.kr\/?p=17989"},"modified":"2025-11-17T16:29:11","modified_gmt":"2025-11-17T07:29:11","slug":"pr%ec%9d%80-%eb%8b%a8%ea%b8%b0-%ec%9d%b4%eb%b2%a4%ed%8a%b8%ea%b0%80-%ec%95%84%eb%8b%8c-%ec%9e%a5%ea%b8%b0%ec%a0%81%ec%9d%b8-%ea%b4%80%ea%b3%84-%ea%b4%80%eb%a6%ac%ec%9e%85%eb%8b%88%eb%8b%a4","status":"publish","type":"post","link":"https:\/\/blog.newswire.co.kr\/?p=17989","title":{"rendered":"PR\uc740 \ub2e8\uae30 \uc774\ubca4\ud2b8\uac00 \uc544\ub2cc \uc7a5\uae30\uc801\uc778 \uad00\uacc4 \uad00\ub9ac\uc785\ub2c8\ub2e4"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img data-attachment-id=\"10817\" data-permalink=\"https:\/\/blog.newswire.co.kr\/?attachment_id=10817\" data-orig-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship.jpg\" data-orig-size=\"595,397\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"journalist relationship\" data-image-description=\"\" data-medium-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship-300x200.jpg\" data-large-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship.jpg\" loading=\"lazy\" width=\"595\" height=\"397\" src=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship.jpg\" alt=\"\" class=\"wp-image-10817\" srcset=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship.jpg 595w, https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship-300x200.jpg 300w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/><\/figure><\/div>\n\n\n\n<p>\ubcf4\ub3c4\uc790\ub8cc \ud558\ub098 \ub0b4\uace0, \ucea0\ud398\uc778 \ud558\ub098 \ub3cc\ub9ac\uba74 \ub05d\uc774\ub77c\uace0 \uc0dd\uac01\ud558\uc2dc\ub098\uc694? \uc0ac\uc2e4 \uadf8\uac83\uc740 PR\uc758 \uc2dc\uc791\uc77c \ubfd0\uc785\ub2c8\ub2e4. \uc9c4\uc9dc PR\uc740 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uacfc \uc2e0\ub8b0\ub97c \uc313\uc544\uac00\ub294 \uae34 \uc5ec\uc815\uc785\ub2c8\ub2e4. \ub9c8\uce58 \uc2dc\ub9ac\uc988\ubb3c\ucc98\ub7fc \ub9d0\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud30c\ud0c0\uace0\ub2c8\uc544\ub97c \ubcf4\uba74 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4. &#8216;Don&#8217;t Buy This Jacket&#8217; \ucea0\ud398\uc778\uc73c\ub85c \uc720\uba85\ud55c\ub370, \uc774\uac83\uc774 \uc77c\ud68c\uc131\uc774 \uc544\ub2c8\uc5c8\uc2b5\ub2c8\ub2e4. \uc218\uc2ed \ub144\uac04 \ud658\uacbd\uacfc \uc0ac\ud68c\ub97c \uc704\ud55c \ud65c\ub3d9\uc744 \uafb8\uc900\ud788 \ud574\uc654\uace0, \uadf8\ub798\uc11c \uace0\uac1d\ub4e4\uc774 \uc9c4\uc2ec\uc73c\ub85c \uc2e0\ub8b0\ud558\uac8c \ub41c \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubc30\ub2ec\uc758\ubbfc\uc871\ub3c4 \ub9c8\ucc2c\uac00\uc9c0\uc785\ub2c8\ub2e4. \uadf8 \ud2b9\uc720\uc758 \uc720\uba38\ub7ec\uc2a4\ud55c \ud1a4, \ubc30\ubbfc\ub9cc\uc758 \uc138\uacc4\uad00, \uce5c\ud658\uacbd \uba54\uc2dc\uc9c0&#8230; \uc774\uac83\uc774 \ud55c\ub450 \ubc88 \ud558\uace0 \ub05d\ub09c \uac83\uc774 \uc544\ub2c8\ub77c \uacc4\uc18d \uc774\uc5b4\uc9c0\ub294 \ud558\ub098\uc758 &#8216;\ube0c\ub79c\ub4dc \uc774\uc57c\uae30&#8217;\uc785\ub2c8\ub2e4. \uadf8\ub798\uc11c \ud32c\ub4e4\uc774 \uc0dd\uae34 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h4>\uc65c &#8220;\uc774\ubca4\ud2b8\uc131 PR&#8221;\uc740 \ud55c\uacc4\uac00 \uc788\uc744\uae4c\uc694?<\/h4>\n\n\n\n<p>\uc2e4\ubb34\uc5d0\uc11c \uc774\ub7f0 \ub9d0\uc744 \ub9ce\uc774 \ub4e3\uac8c \ub429\ub2c8\ub2e4.<br>&#8220;\uc774\ubc88 \ud504\ub85c\ubaa8\uc158 \ub54c \uae30\uc0ac \ud558\ub098 \ud06c\uac8c \ub744\uc6b0\uba74 \ub418\uaca0\ub124\uc694.&#8221; &#8220;\ud589\uc0ac \ub05d\ub098\uba74 \ubcf4\ub3c4\uc790\ub8cc \ud558\ub098\ub9cc \ub354 \ub0b4\uace0 \uc815\ub9ac\ud558\uc8e0.&#8221;<br>\uadf8\ub7f0\ub370 \uc774\ub807\uac8c \uc774\ubca4\ud2b8 \uc911\uc2ec\uc73c\ub85c\ub9cc \uc0dd\uac01\ud558\uba74 \ubb38\uc81c\uac00 \uc0dd\uae41\ub2c8\ub2e4.<\/p>\n\n\n\n<p><strong>\uccab \ubc88\uc9f8, \uc22b\uc790\ub9cc \ucad3\uac8c \ub429\ub2c8\ub2e4.<\/strong> \ub2f9\uc7a5\uc740 \ubcf4\ub3c4\ub7c9\uc774 \ub298\uc9c0 \ubab0\ub77c\ub3c4, \ub2e4\uc74c \ubd84\uae30\uac00 \ub418\uba74 \ub610 &#8220;\uc774\ubc88\uc5d4 \ubb50\ud558\uc9c0?&#8221; \ud558\uba74\uc11c \ucc98\uc74c\ubd80\ud130 \ub2e4\uc2dc \uace0\ubbfc\ud558\uac8c \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p><strong>\ub450 \ubc88\uc9f8, \uadf8\ub0e5 \uc2a4\uccd0 \uc9c0\ub098\uac00\ub294 \ube0c\ub79c\ub4dc\uac00 \ub429\ub2c8\ub2e4.<\/strong> \uae30\uc790\ub4e4\ub3c4, \uace0\uac1d\ub4e4\ub3c4 \uae30\uc5b5\uc5d0 \ub0a8\ub294 \uac83\uc740 \uc77c\uad00\ub41c \uc2a4\ud1a0\ub9ac\uc785\ub2c8\ub2e4. \uadf8\ub7f0\ub370 \ub9e4\ubc88 \uba54\uc2dc\uc9c0\uac00 \ubc14\ub00c\uba74 \uba38\ub9bf\uc18d\uc5d0 \ub0a8\ub294 \uac83\uc774 \uc5c6\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p><strong>\uc138 \ubc88\uc9f8, \uc608\uc0b0\ub3c4 \uc544\uae5d\uc2b5\ub2c8\ub2e4.<\/strong> \uc774\ubca4\ud2b8\ub294 \ubc18\ubcf5\ud558\ub294\ub370 \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uc2e0\ub8b0\uac00 \uc313\uc774\ub294\uc9c0\ub294 \uce21\uc815\ub3c4 \uc5b4\ub835\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uacb0\uad6d PR\uc740 &#8216;\uc774\ubc88 \ubd84\uae30 \uacfc\uc81c&#8217;\ub97c \ud574\uce58\uc6b0\ub294 \uac83\uc774 \uc544\ub2c8\ub77c, \uae30\uc790, \uace0\uac1d, \ucee4\ubba4\ub2c8\ud2f0\uc640\uc758 \uad00\uacc4\ub97c \uba87 \ub144 \uc55e\uc744 \ub0b4\ub2e4\ubcf4\uba70 \uc124\uacc4\ud558\ub294 \uc77c\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h4>&#8216;\uad00\uacc4 \uad00\ub9ac&#8217;\ub85c \ubcf4\uba74 \ubb50\uac00 \ub2ec\ub77c\uc9c8\uae4c\uc694?<\/h4>\n\n\n\n<p>\uad00\uacc4 \uad00\ub9ac \uad00\uc810\uc5d0\uc11c \ubcf4\uba74 PR \ub300\uc0c1\uc774 \uba85\ud655\ud574\uc9d1\ub2c8\ub2e4.<\/p>\n\n\n\n<ul><li><strong>\uc5b8\ub860 &amp; \uc778\ud50c\ub8e8\uc5b8\uc11c<\/strong>: \uc6b0\ub9ac \uc774\uc57c\uae30\ub97c \uc138\uc0c1\uc5d0 \uc804\ud574\uc8fc\ub294 \ud30c\ud2b8\ub108<\/li><li><strong>\uace0\uac1d &amp; \uc7a0\uc7ac\uace0\uac1d<\/strong>: \ube0c\ub79c\ub4dc\ub97c \uc9c1\uc811 \uacbd\ud5d8\ud558\ub294 \uc0ac\ub78c\ub4e4<\/li><li><strong>\uc9c1\uc6d0 &amp; \uc778\uc7ac \ud480<\/strong>: \ub0b4\ubd80 \uc2a4\ud1a0\ub9ac\uc758 \uc8fc\uc778\uacf5\uc774\uc790 \ucd5c\uace0\uc758 \ud64d\ubcf4\ub300\uc0ac<\/li><li><strong>\uc9c0\uc5ed\uc0ac\ud68c &amp; \ucee4\ubba4\ub2c8\ud2f0<\/strong>: \uc6b0\ub9ac \ud3c9\ud310\uc758 \uae30\ubc18<\/li><\/ul>\n\n\n\n<p>\uc774\ub7f0 \uad00\uacc4\uac00 \ucea0\ud398\uc778 \ud55c \ubc88\uc73c\ub85c \ub9cc\ub4e4\uc5b4\uc9c8\uae4c\uc694? \uadf8\ub807\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ubc18\ubcf5\ub418\ub294 \uba54\uc2dc\uc9c0, \uc77c\uad00\ub41c \ud589\ub3d9, \uc57d\uc18d\uc744 \uc9c0\ud0a4\ub294 \uacbd\ud5d8\ub4e4\uc774 \ucc28\uace1\ucc28\uace1 \uc313\uc5ec\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub798\uc11c \uc800\ub294 PR\uc744 &#8216;\uc2e0\ub8b0 \uc800\ucd95\ud558\uae30&#8217;\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubcf4\ub3c4\uc790\ub8cc \ud558\ub098, \ucea0\ud398\uc778 \ud558\ub098\uac00 \uc2e0\ub8b0 \ud1b5\uc7a5\uc5d0 \uc785\uae08\ud558\ub294 \uc791\uc740 \ub3c8\uc774\ub77c\uace0 \ubcf4\uba74, \ub2f9\uc7a5\uc758 \ud074\ub9ad \uc218\ubcf4\ub2e4 &#8216;\uc2e0\ub8b0 \uc794\uc561&#8217;\uc774 \uc5bc\ub9c8\ub098 \uc313\uc774\uace0 \uc788\ub294\uc9c0\uac00 \ub354 \uc911\uc694\ud569\ub2c8\ub2e4. \ud30c\ud0c0\uace0\ub2c8\uc544\uc640 \ubc30\ub2ec\uc758\ubbfc\uc871\uc774 \ubc14\ub85c \uadf8\ub7f0 \ucf00\uc774\uc2a4\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h4>\ud574\uc678 \uc0ac\ub840: \ud30c\ud0c0\uace0\ub2c8\uc544<\/h4>\n\n\n\n<p>\ud30c\ud0c0\uace0\ub2c8\uc544\ub294 \uc544\uc6c3\ub3c4\uc5b4 \ube0c\ub79c\ub4dc\uc9c0\ub9cc, \uc2a4\uc2a4\ub85c\ub97c &#8216;\ud658\uacbd \uc6b4\ub3d9\ud558\ub294 \ud68c\uc0ac&#8217;\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4. \ucc98\uc74c\ubd80\ud130 \ub05d\uae4c\uc9c0 \ubaa8\ub4e0 PR\uc774 \ud658\uacbd\uacfc \uc9c0\uc18d\uac00\ub2a5\uc131\uc774\ub77c\ub294 \ud558\ub098\uc758 \uc774\uc57c\uae30 \uc548\uc5d0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>2011\ub144 \ube14\ub799\ud504\ub77c\uc774\ub370\uc774\uc5d0 \ub274\uc695\ud0c0\uc784\uc2a4 \uc804\uba74\uc5d0 \ubb34\uc5c7\uc744 \uad11\uace0\ud588\ub294\uc9c0 \uc544\uc2ed\ub2c8\uae4c?<\/p>\n\n\n\n<p><strong>&#8220;Don&#8217;t Buy This Jacket(\uc774 \uc7ac\ud0b7 \uc0ac\uc9c0 \ub9c8\uc138\uc694)&#8221;<\/strong><\/p>\n\n\n\n<p>\uc7ac\ud0b7 \ud55c \ubc8c \ub9cc\ub4dc\ub294 \ub370 \ub4dc\ub294 \ubb3c, \uc5d0\ub108\uc9c0, \ud0c4\uc18c \ubc30\ucd9c\ub7c9\uc744 \uc194\uc9c1\ud558\uac8c \ub2e4 \uacf5\uac1c\ud558\uba74\uc11c &#8220;\uc815\ub9d0 \ud544\uc694\ud560 \ub54c\ub9cc \uc0ac\uc138\uc694. \uac00\ub2a5\ud558\uba74 \uc218\uc120\ud574\uc11c \uc624\ub798 \uc785\uc73c\uc138\uc694&#8221;\ub77c\uace0 \ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc5b8\ub73b \ubcf4\uba74 \ub9e4\ucd9c \uae4e\uc544\uba39\ub294 \uba54\uc2dc\uc9c0 \uac19\uc9c0 \uc54a\uc2b5\ub2c8\uae4c? \uadf8\ub7f0\ub370 \uc774\uac83\uc774 \ud30c\ud0c0\uace0\ub2c8\uc544\uac00 \uc218\uc2ed \ub144\uac04 \ud574\uc628 \ud65c\ub3d9\uc758 \uc5f0\uc7a5\uc120\uc774\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<ul><li>Worn Wear(\uc218\uc120\u00b7\uc911\uace0 \ud310\ub9e4 \ud504\ub85c\uadf8\ub7a8)<\/li><li>1% for the Planet \uae30\ubd80<\/li><li>\ud658\uacbd\ub2e8\uccb4\ub4e4\uacfc\uc758 \ud30c\ud2b8\ub108\uc2ed<\/li><li>2022\ub144\uc5d0\ub294 \ud68c\uc0ac \uc9c0\ubd84\uc744 \uc544\uc608 \ud658\uacbd \ubcf4\ud638 \ub2e8\uccb4\uc5d0 \uadc0\uc18d\uc2dc\ud0b4<\/li><\/ul>\n\n\n\n<p>\ud30c\ud0c0\uace0\ub2c8\uc544\ub294 &#8216;\ud658\uacbd \ubcf4\ud638&#8217;\ub77c\ub294 \uae34 \uc774\uc57c\uae30 \uc18d\uc5d0\uc11c \ubaa8\ub4e0 PR\uc744 \uc5f0\uacb0\ud569\ub2c8\ub2e4. \uadf8\ub798\uc11c \uc18c\ube44\uc790\ub4e4\uc774 \uc774 \ube0c\ub79c\ub4dc\ub97c \uc77c\uad00\uc131 \uc788\uac8c \uae30\uc5b5\ud558\uace0, \uae4a\uc774 \uc2e0\ub8b0\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ud658\uacbd\uc5d0 \uad00\uc2ec \uc788\ub294 \uc0ac\ub78c\ub4e4 \uc0ac\uc774\uc5d0\uc11c\ub294 \uac70\uc758 \ud32c\ub364 \uc218\uc900\uc758 \ucda9\uc131\ub3c4\ub97c \ubcf4\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h4>\uad6d\ub0b4 \uc0ac\ub840: \ubc30\ub2ec\uc758\ubbfc\uc871<\/h4>\n\n\n\n<p>\uc7a5\uae30 \uad00\uacc4\ud615 PR\uc744 \uc815\ub9d0 \uc798\ud558\ub294 \ube0c\ub79c\ub4dc\uac00 \ubc30\ubbfc\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubc30\ubbfc\uc740 \uc18c\ube44\uc790\uac00 \ucc38\uc5ec\ud558\ub294 \ucf58\ud150\uce20\uc640 \uc720\uba38\ub7ec\uc2a4\ud55c \uce74\ud53c\ub97c \uc77c\ud68c\uc131\uc73c\ub85c \ub05d\ub0b4\uc9c0 \uc54a\uace0, \uc7a5\uae30\uc801\uc778 \ube0c\ub79c\ub4dc \uc138\uacc4\uad00\uc73c\ub85c \ub9cc\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc18c\ube44\uc790\uac00 \ub0a8\uae34 \ubb38\uad6c\uac00 \uad7f\uc988\ub098 \ucf58\ud150\uce20\ub85c \ub2e4\uc2dc \ub098\uc624\uace0, \uc571 \uc548 \uce74\ud53c\ubd80\ud130 \uad11\uace0 \ubb38\uad6c, \uc624\ud504\ub77c\uc778 \uad7f\uc988\uae4c\uc9c0 \ub611\uac19\uc740 \ud1a4\uc744 \uc720\uc9c0\ud569\ub2c8\ub2e4. &#8216;\ubc30\ubbfc \uc138\uacc4\uad00&#8217;\uc774\ub77c\ub294 \ub9d0\uc774 \uc788\uc744 \uc815\ub3c4\uc785\ub2c8\ub2e4. \uc774\uac83\uc774 &#8220;\ub098\ub3c4 \uc774 \ube0c\ub79c\ub4dc \uc548\uc5d0 \uc18d\ud574 \uc788\ub2e4&#8221;\ub294 \uac10\uc815\uc801 \uc5f0\uacb0\uc744 \ub9cc\ub4e4\uc5b4\uc8fc\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub9ac\uace0 \uce5c\ud658\uacbd \uba54\uc2dc\uc9c0\ub3c4 \uafb8\uc900\ud788 \ud569\ub2c8\ub2e4. &#8216;\uc218\uc800\u00b7\ud3ec\ud06c \uc548 \uc8fc\uc154\ub3c4 \ub3fc\uc694&#8217; \ucea0\ud398\uc778\ucc98\ub7fc \ud658\uacbd \uba54\uc2dc\uc9c0\ub97c \ubc18\ubcf5\uc801\uc73c\ub85c \uac15\uc870\ud558\uace0, \uc0dd\ud65c \uc18d \ubb38\uc81c\ub97c \ubc30\ubbfc\ub9cc\uc758 \uc720\uba38\ub85c \ud480\uc5b4\ub0b8 \ucf58\ud150\uce20\ub97c \uacc4\uc18d \ub9cc\ub4e4\uace0, B\ub9c8\ud2b8 \ucea0\ud398\uc778\ucc98\ub7fc \uc624\ub798 \uc774\uc5b4\uc9c0\ub294 \uc2dc\ub9ac\uc988\ub3c4 \uc6b4\uc601\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774 \ubaa8\ub4e0 \uac83\uc774 \ub2e8\ubc1c\uc131\uc774 \uc544\ub2c8\ub77c \uc77c\uad00\ub41c \uc138\uacc4\uad00 \uc548\uc5d0\uc11c \uc5f0\uacb0\ub418\ub294 PR \uc804\ub7b5\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h4>\uc2e4\ubb34\uc790\uac00 \ub2f9\uc7a5 \ud574\ubcfc \uc218 \uc788\ub294 \uac83\ub4e4<\/h4>\n\n\n\n<p><\/p>\n\n\n\n<h5>1. KPI\ub97c \uc880 \ubc14\uafd4\ubcf4\uc138\uc694<\/h5>\n\n\n\n<p>\ub2e8\ubc1c \uc131\uacfc\ub9cc \ubcf4\uc9c0 \ub9d0\uace0 &#8216;\uad00\uacc4 \uc9c0\ud45c&#8217;\ub3c4 \ud568\uaed8 \ubd10\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<ul><li>\uc5b8\ub860 \uc7ac\uc811\ucd09\ub960 (1\ub144\uc5d0 2\ubc88 \uc774\uc0c1 \uc778\ud130\ubdf0\ub098 \ucde8\uc7ac)<\/li><li>\uace0\uac1d \ub9ac\ud53c\ud2b8 \uc624\ud508\uc728 (\ub274\uc2a4\ub808\ud130\ub098 \ube0c\ub79c\ub4dc \uc800\ub110)<\/li><li>\ucee4\ubba4\ub2c8\ud2f0 \uc7ac\ucc38\uc5ec\uc728 (\ud589\uc0ac\ub098 \uc628\ub77c\uc778 \ucee4\ubba4\ub2c8\ud2f0)<\/li><\/ul>\n\n\n\n<p>\uc774\ub7f0 \uc9c0\ud45c\ub97c \uac19\uc774 \uad00\ub9ac\ud558\uba74 \uc790\uc5f0\uc2a4\ub7fd\uac8c \uc7a5\uae30 \uad00\uc810\uc774 \uc0dd\uae41\ub2c8\ub2e4.<\/p>\n\n\n\n<h5>2. \uae30\uc790\u00b7\uc778\ud50c\ub8e8\uc5b8\uc11c &#8216;\uad00\uacc4\ub9f5&#8217; \ub9cc\ub4e4\uae30<\/h5>\n\n\n\n<p>\uc6b0\ub9ac \ube0c\ub79c\ub4dc\ub97c \uacc4\uc18d \ub2e4\ub904\uc8fc\ub294 \ucf54\uc5b4 \uae30\uc790\ub098 \ud06c\ub9ac\uc5d0\uc774\ud130\ub97c \ucc3e\uc544\ubcf4\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc815\uae30\uc801\uc73c\ub85c \uc778\uc0ac\uc774\ud2b8\ub098 \ub370\uc774\ud130, \ube44\ud558\uc778\ub4dc \uc815\ubcf4\ub97c \uba3c\uc800 \uc81c\uacf5\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc2e0\uc81c\ud488 \uc788\uc744 \ub54c\ub9cc \uc5f0\ub77d\ud558\uc9c0 \ub9d0\uace0, &#8220;\uc5c5\uacc4 \ud30c\ud2b8\ub108&#8221;\ucc98\ub7fc \ub300\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h5>3. \uace0\uac1d \ucee4\ubba4\ub2c8\ud2f0\uc5d0 \uc2a4\ud1a0\ub9ac \uc313\uae30<\/h5>\n\n\n\n<p>\uc774\ubca4\ud2b8 \ucc38\uc5ec\uc790\ub97c \ud6c4\uc18d \ucf58\ud150\uce20(\uc778\ud130\ubdf0, \ud6c4\uae30, \ube44\ud558\uc778\ub4dc)\ub85c \uc5f0\uacb0\ud558\uace0, \ube0c\ub79c\ub4dc \ub274\uc2a4\ub8f8\uc774\ub098 \ube14\ub85c\uadf8\ub97c \ud1b5\ud574 \uafb8\uc900\ud788 \uace0\uac1d \uc2a4\ud1a0\ub9ac\ub97c \ubc1c\ud589\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4. \ubc30\ubbfc\ucc98\ub7fc \ud1a4\uc564\ub9e4\ub108\ub97c \ud1b5\uc77c\ud558\uba74 &#8216;\uae30\ub300\ud558\ub294 \ud32c\uce35&#8217;\uc774 \uc0dd\uae41\ub2c8\ub2e4.<\/p>\n\n\n\n<h5>4. ESG\u00b7\uc0ac\ud68c\uacf5\ud5cc\uc744 \uc2dc\ub9ac\uc988\ub85c \uae30\ud68d\ud558\uae30<\/h5>\n\n\n\n<p>\uc2dc\uc98c\ubcc4 \ucea0\ud398\uc778\uc774 \uc544\ub2c8\ub77c \uc5f0\uc911 \uc2a4\ud1a0\ub9ac\ub77c\uc778\uc73c\ub85c \ub9cc\ub4e4\uc5b4\ubcf4\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4.<br>\ubb38\uc81c \uc815\uc758 \u2192 \ud30c\ud2b8\ub108\uc2ed \u2192 \uc2e4\ud589 \u2192 \uc131\uacfc \u2192 \ud53c\ub4dc\ubc31 &amp; \uac1c\uc120<br>&#8220;\uc6b0\ub9ac\ub294 \uba87 \ub144\uc9f8 \uc774 \ubb38\uc81c\ub97c \uc774\ub807\uac8c \ud574\uacb0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4&#8221;\ub77c\ub294 \uc11c\uc0ac\ub97c \ub9cc\ub4dc\ub294 \uac83\uc774 \ud575\uc2ec\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h5>5. \uc704\uae30\uad00\ub9ac\ub3c4 &#8216;\uad00\uacc4 \uc790\uc0b0&#8217; \uc704\uc5d0\uc11c<\/h5>\n\n\n\n<p>\ud3c9\uc18c\uc5d0 \uad00\uacc4\uac00 \uc798 \uad6c\ucd95\ub418\uc5b4 \uc788\uc73c\uba74 \uc704\uae30 \ub54c\ub3c4 \ube0c\ub79c\ub4dc \uc785\uc7a5\uc744 \ub4e4\uc73c\ub824\uace0 \ud569\ub2c8\ub2e4. \uc815\uae30 \ube0c\ub9ac\ud551, \ub370\uc774\ud130\ub8f8 \uc6b4\uc601, \ubc31\uadf8\ub77c\uc6b4\ub4dc \ube0c\ub9ac\ud551&#8230; \uc774\ub7f0 \ud3c9\uc18c \ud65c\ub3d9 \uc790\uccb4\uac00 \uc704\uae30\uad00\ub9ac \uc790\uc0b0\uc774 \ub418\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"nw_banner\">\n<div class=\"inner\"><b> PR\uc804\ubb38\uac00\ub97c \uc704\ud55c \uc9c0\ub2a5\ud615 \uc5b8\ub860 \ud64d\ubcf4 \ud50c\ub7ab\ud3fc MediaBee<\/b><br>\ub274\uc2a4\uc640\uc774\uc5b4\uac00 \ucd9c\uc2dc\ud55c \ubbf8\ub514\uc5b4\ube44(<a href=\"https:\/\/www.mediabee.com\/\">https:\/\/www.mediabee.com<\/a>)\ub294 \uae30\uc790 DB, \ub274\uc2a4 \ubaa8\ub2c8\ud130\ub9c1, \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec, \ud300 \ud611\uc5c5, AI \ub3c4\uad6c \ub4f1 PR \uc804\ubb38\uac00\uac00 \ud544\uc694\ud55c \uae30\ub2a5\ub9cc \uc5c4\uc120\ud574 \ud558\ub098\ub85c \ud1b5\ud569\ud588\uc2b5\ub2c8\ub2e4.\n<a href=\"https:\/\/www.mediabee.com\/demo?utm_source=newswire_blog&amp;utm_medium=article_list_sidebar&amp;utm_campaign=demo\" class=\"act\">\ubb34\ub8cc \ub370\ubaa8 \uc2e0\uccad &gt;<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubcf4\ub3c4\uc790\ub8cc \ud558\ub098 \ub0b4\uace0, \ucea0\ud398\uc778 \ud558\ub098 \ub3cc\ub9ac\uba74 \ub05d\uc774\ub77c\uace0 \uc0dd\uac01\ud558\uc2dc\ub098\uc694? \uc0ac\uc2e4 \uadf8\uac83\uc740 PR\uc758 \uc2dc\uc791\uc77c \ubfd0\uc785\ub2c8\ub2e4. \uc9c4\uc9dc PR\uc740 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uacfc \uc2e0\ub8b0\ub97c \uc313\uc544\uac00\ub294 \uae34 \uc5ec\uc815\uc785\ub2c8\ub2e4. \ub9c8\uce58 \uc2dc\ub9ac\uc988\ubb3c\ucc98\ub7fc \ub9d0\uc785\ub2c8\ub2e4. \ud30c\ud0c0\uace0\ub2c8\uc544\ub97c \ubcf4\uba74 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4. &#8216;Don&#8217;t Buy This Jacket&#8217; \ucea0\ud398\uc778\uc73c\ub85c \uc720\uba85\ud55c\ub370, \uc774\uac83\uc774 \uc77c\ud68c\uc131\uc774 \uc544\ub2c8\uc5c8\uc2b5\ub2c8\ub2e4. \uc218\uc2ed \ub144\uac04 \ud658\uacbd\uacfc \uc0ac\ud68c\ub97c \uc704\ud55c \ud65c\ub3d9\uc744 \uafb8\uc900\ud788 \ud574\uc654\uace0, \uadf8\ub798\uc11c \uace0\uac1d\ub4e4\uc774 \uc9c4\uc2ec\uc73c\ub85c \uc2e0\ub8b0\ud558\uac8c \ub41c \uac83\uc785\ub2c8\ub2e4. \ubc30\ub2ec\uc758\ubbfc\uc871\ub3c4 \ub9c8\ucc2c\uac00\uc9c0\uc785\ub2c8\ub2e4. \uadf8 \ud2b9\uc720\uc758 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10817,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[11],"tags":[],"jetpack_featured_media_url":"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2020\/04\/journalist-relationship.jpg","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.7 - 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