{"id":18771,"date":"2026-06-01T14:55:48","date_gmt":"2026-06-01T05:55:48","guid":{"rendered":"https:\/\/blog.newswire.co.kr\/?p=18771"},"modified":"2026-06-01T14:55:52","modified_gmt":"2026-06-01T05:55:52","slug":"%ec%83%81%eb%b0%98%ea%b8%b0-pr-%ec%84%b1%ea%b3%bc%eb%a5%bc-%ec%a0%90%ea%b2%80%ed%95%98%eb%8a%94-7%ea%b0%80%ec%a7%80-kpi","status":"publish","type":"post","link":"https:\/\/blog.newswire.co.kr\/?p=18771","title":{"rendered":"\uc0c1\ubc18\uae30 PR \uc131\uacfc\ub97c \uc810\uac80\ud558\ub294 7\uac00\uc9c0 KPI"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"396\" data-attachment-id=\"18772\" data-permalink=\"https:\/\/blog.newswire.co.kr\/?attachment_id=18772\" data-orig-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2026\/05\/ChatGPT-Image-2026\ub144-5\uc6d4-31\uc77c-\uc624\ud6c4-03_56_42.png\" data-orig-size=\"595,396\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"ChatGPT-Image-2026\ub144-5\uc6d4-31\uc77c-\uc624\ud6c4-03_56_42\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2026\/05\/ChatGPT-Image-2026\ub144-5\uc6d4-31\uc77c-\uc624\ud6c4-03_56_42.png\" src=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2026\/05\/ChatGPT-Image-2026\ub144-5\uc6d4-31\uc77c-\uc624\ud6c4-03_56_42.png\" alt=\"\" class=\"wp-image-18772\" srcset=\"https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2026\/05\/ChatGPT-Image-2026\ub144-5\uc6d4-31\uc77c-\uc624\ud6c4-03_56_42.png 595w, https:\/\/blog.newswire.co.kr\/wp-content\/uploads\/2026\/05\/ChatGPT-Image-2026\ub144-5\uc6d4-31\uc77c-\uc624\ud6c4-03_56_42-300x200.png 300w\" sizes=\"auto, (max-width: 595px) 100vw, 595px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;\uc62c\ud574 \uc0c1\ubc18\uae30 \ud64d\ubcf4\ub294 \uc131\uacf5\uc801\uc774\uc5c8\uc744\uae4c?&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">6\uc6d4\uc774 \ub418\uba74 \ub9ce\uc740 \ud64d\ubcf4 \ub2f4\ub2f9\uc790\uac00 \uc774 \uc9c8\ubb38\uacfc \ub9c8\uc8fc\ud558\uac8c \ub429\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc758\uc678\ub85c \uba85\ud655\ud55c \ub2f5\uc744 \ub0b4\ub9ac\uae30\ub294 \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ubcf4\ub3c4\uc790\ub8cc\ub294 \uafb8\uc900\ud788 \ubc30\ud3ec\ud588\uace0 \uae30\uc0ac\ub3c4 \ub9ce\uc774 \ub098\uc654\ub294\ub370, \uc815\uc791 \ubb34\uc5c7\uc774 \ud6a8\uacfc\uc801\uc774\uc5c8\ub294\uc9c0 \uc124\uba85\ud558\uae30 \uc5b4\ub824\uc6b4 \uacbd\uc6b0\uac00 \ub9ce\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc2e4\uc81c\ub85c \ub9ce\uc740 \uae30\uc5c5\uc774 PR \uc131\uacfc\ub97c \uae30\uc0ac \uac8c\uc7ac \uac74\uc218\ub85c\ub9cc \ud3c9\uac00\ud569\ub2c8\ub2e4. \ubb3c\ub860 \uae30\uc0ac \uc218\ub294 \uc911\uc694\ud55c \uc9c0\ud45c\uc785\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uae30\uc0ac 100\uac74\uc774 \ubcf4\ub3c4\ub410\ub2e4\uace0 \ud574\uc11c \ubc18\ub4dc\uc2dc \uc131\uacf5\uc801\uc778 \ud64d\ubcf4\ub77c\uace0 \ubcfc \uc218\ub294 \uc5c6\uc2b5\ub2c8\ub2e4. \ubc18\ub300\ub85c \uae30\uc0ac \uc218\ub294 \ub9ce\uc9c0 \uc54a\uc544\ub3c4 \ud575\uc2ec \uace0\uac1d\uacfc \ud22c\uc790\uc790, \uc5c5\uacc4 \uad00\uacc4\uc790\ub4e4\uc5d0\uac8c \uac15\ud55c \uc778\uc0c1\uc744 \ub0a8\uacbc\ub2e4\uba74 \ub354 \ud070 \uc131\uacfc\ub97c \uac70\ub458 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ucd5c\uadfc\uc5d0\ub294 \uc0dd\uc131\ud615 AI\uc640 AI \uac80\uc0c9 \uc11c\ube44\uc2a4\uc758 \ud655\uc0b0\uc73c\ub85c PR \uc131\uacfc \uce21\uc815 \ubc29\uc2dd\ub3c4 \ub2ec\ub77c\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uae30\uc0ac \uac8c\uc7ac \uc218\ubfd0 \uc544\ub2c8\ub77c \ube0c\ub79c\ub4dc \uac80\uc0c9\ub7c9, \ub274\uc2a4\ub8f8 \uc720\uc785, AI \ub178\ucd9c \uc5ec\ubd80\uae4c\uc9c0 \ud568\uaed8 \uc0b4\ud3b4\ubd10\uc57c \ud558\ub294 \uc2dc\ub300\uac00 \ub41c \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uadf8\ub807\ub2e4\uba74 \uae30\uc5c5\ub4e4\uc740 \uc2e4\uc81c\ub85c \uc5b4\ub5a4 \uae30\uc900\uc73c\ub85c PR \uc131\uacfc\ub97c \ud3c9\uac00\ud560\uae4c\uc694. \ud558\ubc18\uae30 \uc804\ub7b5\uc744 \uc218\ub9bd\ud558\uae30 \uc804\uc5d0 \uc810\uac80\ud574\uc57c \ud560 7\uac00\uc9c0 \ud575\uc2ec KPI\ub97c \uad6d\ub0b4 \uae30\uc5c5 \uc0ac\ub840\uc640 \ud568\uaed8 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uac74\uc218<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uac00\uc7a5 \uae30\ubcf8\uc801\uc778 KPI\ub294 \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uac74\uc218\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0c1\ubc18\uae30 \ub3d9\uc548 \uc5bc\ub9c8\ub098 \uafb8\uc900\ud558\uac8c \uae30\uc5c5 \uc18c\uc2dd\uc744 \uc54c\ub838\ub294\uc9c0 \ud655\uc778\ud574\uc57c \ud569\ub2c8\ub2e4. \uc81c\ud488 \ucd9c\uc2dc, \ud22c\uc790 \uc720\uce58, ESG \ud65c\ub3d9, \ud589\uc0ac \uac1c\ucd5c \ub4f1 \ub2e4\uc591\ud55c \uc8fc\uc81c\ub97c \uade0\ud615 \uc788\uac8c \ub2e4\ub918\ub294\uc9c0\ub3c4 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ubcf4\ub3c4\uc790\ub8cc\uac00 \ud2b9\uc815 \uc2dc\uae30\uc5d0\ub9cc \uc9d1\uc911\ub410\ub2e4\uba74 \ud558\ubc18\uae30\uc5d0\ub294 \uc5f0\uac04 \ud64d\ubcf4 \uce98\ub9b0\ub354\ub97c \uc7ac\uc815\ube44\ud560 \ud544\uc694\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uafb8\uc900\ud55c \uc815\ubcf4 \uc81c\uacf5\uc740 \uae30\uc790\uc640 \uc774\ud574\uad00\uacc4\uc790\uc758 \uad00\uc2ec\uc744 \uc720\uc9c0\ud558\ub294 \uac00\uc7a5 \uae30\ubcf8\uc801\uc778 PR \ud65c\ub3d9\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. \uae30\uc0ac \uac8c\uc7ac \uac74\uc218\uc640 \ud655\uc0b0 \uaddc\ubaa8<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ubcf4\ub3c4\uc790\ub8cc\ub97c \ubc30\ud3ec\ud588\ub2e4\uba74 \uc2e4\uc81c \uae30\uc0ac\ub85c \uc5bc\ub9c8\ub098 \uc804\ud658\ub410\ub294\uc9c0 \uc0b4\ud3b4\ubd10\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud2b9\ud788 \uc5b4\ub5a4 \uc720\ud615\uc758 \ubcf4\ub3c4\uc790\ub8cc\uac00 \ub192\uc740 \uae30\uc0ac \ud655\uc0b0\uc744 \uae30\ub85d\ud588\ub294\uc9c0 \ubd84\uc11d\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \ud22c\uc790 \uc720\uce58, \uc2e0\uc81c\ud488 \ucd9c\uc2dc, \ub300\uaddc\ubaa8 \ud589\uc0ac, \uc0b0\uc5c5 \ud2b8\ub80c\ub4dc \ubd84\uc11d \ub4f1\uc740 \uc0c1\ub300\uc801\uc73c\ub85c \uae30\uc0ac\ud654 \uac00\ub2a5\uc131\uc774 \ub192\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc608\ub97c \ub4e4\uc5b4 \ud604\ub300\uc790\ub3d9\ucc28\ub294 CES\uc640 \uac19\uc740 \uae00\ub85c\ubc8c \uc804\uc2dc\ud68c\uc5d0\uc11c \ub2e8\uc21c\ud788 \uc2e0\uae30\uc220\uc744 \uc18c\uac1c\ud558\ub294 \ub370 \uadf8\uce58\uc9c0 \uc54a\uace0 \ubbf8\ub798 \ubaa8\ube4c\ub9ac\ud2f0 \ube44\uc804\uacfc \uc0b0\uc5c5 \ubcc0\ud654\ub97c \ud568\uaed8 \uc81c\uc2dc\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc804\ub7b5\uc740 \ub2e4\uc591\ud55c \ub9e4\uccb4\uc758 \uad00\uc2ec\uc744 \ub04c\uba70 \ub192\uc740 \uae30\uc0ac \ud655\uc0b0\uc73c\ub85c \uc774\uc5b4\uc9c0\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. \uc8fc\uc694 \ub9e4\uccb4 \ub178\ucd9c \ud604\ud669<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uae30\uc0ac \uc218\ub9cc\ud07c \uc911\uc694\ud55c \uac83\uc774 \uc5b4\ub514\uc5d0 \ubcf4\ub3c4\ub410\ub294\uac00\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0b0\uc5c5 \uc804\ubb38\uc9c0\uc5d0 20\uac74 \ubcf4\ub3c4\ub41c \uac83\uacfc \uc77c\ubc18 \uc628\ub77c\uc778 \ub9e4\uccb4\uc5d0 100\uac74 \ubcf4\ub3c4\ub41c \uac83\uc740 \uc758\ubbf8\uac00 \ub2e4\ub97c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubaa9\ud45c \uace0\uac1d\uacfc \uc774\ud574\uad00\uacc4\uc790\uac00 \uc2e4\uc81c\ub85c \uc811\ud558\ub294 \ub9e4\uccb4\uc5d0 \uc5bc\ub9c8\ub098 \ub178\ucd9c\ub410\ub294\uc9c0 \ud655\uc778\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc608\ub97c \ub4e4\uc5b4 B2B \uae30\uc5c5\uc774\ub77c\uba74 \uacbd\uc81c\uc9c0\uc640 \uc0b0\uc5c5 \uc804\ubb38 \ub9e4\uccb4\uc758 \ube44\uc911\uc774 \uc911\uc694\ud560 \uc218 \uc788\uace0, \uc18c\ube44\uc7ac \uae30\uc5c5\uc774\ub77c\uba74 \uc885\ud569 \uc77c\uac04\uc9c0\uc640 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ub9e4\uccb4\uc758 \uc601\ud5a5\ub825\uc774 \ub354 \ud074 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. \ube0c\ub79c\ub4dc \uac80\uc0c9\ub7c9 \ubcc0\ud654<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud64d\ubcf4 \ud6a8\uacfc\ub294 \uac80\uc0c9 \ub370\uc774\ud130\uc5d0\uc11c\ub3c4 \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc2e0\uc81c\ud488 \ucd9c\uc2dc\ub098 \ub300\ud615 \ucea0\ud398\uc778 \uc774\ud6c4 \ube0c\ub79c\ub4dc\uba85 \uac80\uc0c9\ub7c9\uc774 \uc99d\uac00\ud588\ub2e4\uba74 \uc2dc\uc7a5\uc758 \uad00\uc2ec\uc744 \ub04c\uc5b4\ub0c8\ub2e4\ub294 \uc758\ubbf8\ub85c \ud574\uc11d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0bc\uc131\uc804\uc790\ub294 \uac24\ub7ed\uc2dc \uc5b8\ud329 \ud589\uc0ac \uc774\ud6c4 \ube0c\ub79c\ub4dc\uc640 \uc81c\ud488 \uad00\ub828 \uac80\uc0c9\ub7c9\uc774 \uae09\uc99d\ud558\ub294 \ub300\ud45c\uc801\uc778 \uc0ac\ub840\uc785\ub2c8\ub2e4. \uc5b8\ub860 \ubcf4\ub3c4\uc640 \uc628\ub77c\uc778 \ud654\uc81c\uac00 \ube0c\ub79c\ub4dc \uad00\uc2ec\ub3c4\ub85c \uc5f0\uacb0\ub418\ub294\uc9c0\ub97c \ud655\uc778\ud558\ub294 \uac83\uc740 \ub9e4\uc6b0 \uc911\uc694\ud55c \uc131\uacfc \uce21\uc815 \ubc29\ubc95\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5. \ub274\uc2a4\ub8f8 \ubc0f \uc6f9\uc0ac\uc774\ud2b8 \uc720\uc785<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ucd5c\uadfc \uae30\uc5c5 \ub274\uc2a4\ub8f8\uc758 \uc911\uc694\uc131\uc740 \ub354\uc6b1 \ucee4\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ubcf4\ub3c4\uc790\ub8cc\ub97c \ud1b5\ud574 \uc5bc\ub9c8\ub098 \ub9ce\uc740 \ubc29\ubb38\uc790\uac00 \ub274\uc2a4\ub8f8\uacfc \ud648\ud398\uc774\uc9c0\ub85c \uc720\uc785\ub410\ub294\uc9c0 \ud655\uc778\ud574 \ubcf4\uc138\uc694. \ubc29\ubb38\uc790 \uc218\ubfd0 \uc544\ub2c8\ub77c \uccb4\ub958 \uc2dc\uac04, \uc8fc\uc694 \ucf58\ud150\uce20 \uc870\ud68c \uc218\uae4c\uc9c0 \ubd84\uc11d\ud558\uba74 \uc5b4\ub5a4 \ucf58\ud150\uce20\uac00 \ud6a8\uacfc\uc801\uc774\uc5c8\ub294\uc9c0 \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub124\uc774\ubc84\ub294 \uc8fc\uc694 \uc815\ucc45 \ubcc0\ud654\ub098 AI \uad00\ub828 \uc18c\uc2dd\uc744 \uc790\uccb4 \ub274\uc2a4\ub8f8\uc744 \ud1b5\ud574 \uacf5\uac1c\ud558\uba70 \uc9c0\uc18d\uc801\uc73c\ub85c \uc774\uc6a9\uc790\uc640 \uc5b8\ub860\uc758 \uad00\uc2ec\uc744 \uc720\ub3c4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\uc81c \ub274\uc2a4\ub8f8\uc740 \ub2e8\uc21c\ud55c \uc790\ub8cc\uc2e4\uc774 \uc544\ub2c8\ub77c \uae30\uc5c5\uc758 \uc2e0\ub8b0 \uc790\uc0b0\uc73c\ub85c \ud3c9\uac00\ubc1b\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>6. AI \uac80\uc0c9 \ubc0f \uc0dd\uc131\ud615 AI \ub178\ucd9c \uc5ec\ubd80<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2026\ub144 PR\uc5d0\uc11c \uc0c8\ub86d\uac8c \uc8fc\ubaa9\ubc1b\ub294 KPI\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ChatGPT, Gemini, Perplexity\uc640 \uac19\uc740 AI \uc11c\ube44\uc2a4\uc5d0 \uae30\uc5c5\uc774\ub098 \uc81c\ud488 \uad00\ub828 \uc9c8\ubb38\uc744 \ud588\uc744 \ub54c \uc790\uc0ac \uc815\ubcf4\uac00 \uc5bc\ub9c8\ub098 \ub178\ucd9c\ub418\ub294\uc9c0 \ud655\uc778\ud574 \ubcfc \ud544\uc694\uac00 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud2b9\ud788 AI\ub294 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uc6d0\ubcf8 \uc815\ubcf4\ub97c \uc120\ud638\ud558\ub294 \uacbd\ud5a5\uc774 \uc788\uc2b5\ub2c8\ub2e4. \ub530\ub77c\uc11c \uae30\uc5c5 \ub274\uc2a4\ub8f8, \uacf5\uc2dd \ubcf4\ub3c4\uc790\ub8cc, \ubcf4\uace0\uc11c \ub4f1 \uccb4\uacc4\uc801\uc73c\ub85c \uad00\ub9ac\ub41c \ucf58\ud150\uce20 \uc790\uc0b0\uc774 \uc911\uc694\ud574\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud5a5\ud6c4\uc5d0\ub294 AI\uc5d0 \uc5bc\ub9c8\ub098 \uc790\uc8fc \uc778\uc6a9\ub418\ub294\uc9c0\uac00 \uae30\uc5c5\uc758 \ub514\uc9c0\ud138 \uc601\ud5a5\ub825\uc744 \ubcf4\uc5ec\uc8fc\ub294 \uc0c8\ub85c\uc6b4 \uc9c0\ud45c\uac00 \ub420 \uac00\ub2a5\uc131\uc774 \ub192\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uc11c\ube44\uc2a4\ub294 \uc65c \uc5ec\uc804\ud788 \uc911\uc694\ud55c\uac00<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ucd5c\uadfc \uae30\uc5c5\ub4e4\uc774 \uc790\uccb4 \ub274\uc2a4\ub8f8 \uc6b4\uc601\uc5d0 \uc9d1\uc911\ud558\uba74\uc11c &#8216;\uc774\uc81c \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uc11c\ube44\uc2a4\uc758 \uc5ed\ud560\uc774 \uc904\uc5b4\ub4e0 \uac83 \uc544\ub2c8\ub0d0&#8217;\ub294 \uc9c8\ubb38\uc774 \ub098\uc624\uae30\ub3c4 \ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc2e4\uc81c\ub85c\ub294 \ub274\uc2a4\ub8f8\uacfc \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uc11c\ube44\uc2a4\ub294 \uacbd\uc7c1 \uad00\uacc4\uac00 \uc544\ub2c8\ub77c \uc0c1\ud638 \ubcf4\uc644 \uad00\uacc4\uc5d0 \uac00\uae5d\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub274\uc2a4\ub8f8\uc774 \uae30\uc5c5\uc758 \uacf5\uc2dd \uc815\ubcf4\uc640 \uc2e0\ub8b0\ub97c \ucd95\uc801\ud558\ub294 &#8216;\ucf58\ud150\uce20 \ud5c8\ube0c&#8217;\ub77c\uba74, \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uc11c\ube44\uc2a4\ub294 \uadf8 \ucf58\ud150\uce20\ub97c \uc5b8\ub860\uacfc \uc2dc\uc7a5\uc5d0 \ud655\uc0b0\uc2dc\ud0a4\ub294 &#8216;\uac00\uc18d \uc7a5\uce58&#8217; \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. \uc544\ubb34\ub9ac \uc88b\uc740 \ucf58\ud150\uce20\ub97c \ub274\uc2a4\ub8f8\uc5d0 \uc62c\ub824\ub3c4 \uae30\uc790\uc640 \uc774\ud574\uad00\uacc4\uc790\uac00 \ubc1c\uacac\ud558\uc9c0 \ubabb\ud558\uba74 \uc601\ud5a5\ub825\uc744 \ub9cc\ub4e4\uae30 \uc5b4\ub835\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud2b9\ud788 <a href=\"https:\/\/www.newswire.co.kr\/?sd=45\">\ub274\uc2a4\uc640\uc774\uc5b4<\/a>\uc640 \uac19\uc740 \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec \uc11c\ube44\uc2a4\ub294 \uae30\uc0ac \uac8c\uc7ac \uac74\uc218, \uc5b8\ub860 \ub178\ucd9c \ud604\ud669, \ucf58\ud150\uce20 \ud655\uc0b0 \uc815\ub3c4 \ub4f1\uc744 \ud655\uc778\ud560 \uc218 \uc788\uc5b4 PR KPI\ub97c \uce21\uc815\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. \uc0c1\ubc18\uae30 \uc131\uacfc\ub97c \ubd84\uc11d\ud560 \ub54c\ub3c4 \uc5b4\ub5a4 \ubcf4\ub3c4\uc790\ub8cc\uac00 \ub9ce\uc740 \uae30\uc0ac\ub85c \uc774\uc5b4\uc84c\ub294\uc9c0, \uc5b4\ub5a4 \uc8fc\uc81c\uac00 \uae30\uc790\ub4e4\uc758 \uad00\uc2ec\uc744 \ubc1b\uc558\ub294\uc9c0 \ud30c\uc545\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub610\ud55c AI \uac80\uc0c9 \uc2dc\ub300\uc5d0\ub294 \ucd5c\ucd08\uc758 \uc815\ubcf4 \ud655\uc0b0\uc774 \ub354\uc6b1 \uc911\uc694\ud574\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub274\uc2a4\ub8f8\uc5d0 \uac8c\uc2dc\ub41c \uc6d0\ubcf8 \ucf58\ud150\uce20\ub97c <a href=\"https:\/\/www.newswire.co.kr\/?sd=45\">\ub274\uc2a4\uc640\uc774\uc5b4<\/a>\ub97c \ud1b5\ud574 \uc5b8\ub860\uacfc \ub2e4\uc591\ud55c \uc628\ub77c\uc778 \ucc44\ub110\uc5d0 \ubc30\ud3ec\ud558\uba74 \uae30\uc5c5 \uc815\ubcf4\uac00 \ub354 \ub113\uc740 \ub514\uc9c0\ud138 \uc0dd\ud0dc\uacc4\ub85c \ud655\uc0b0\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \ube0c\ub79c\ub4dc \uac80\uc0c9\ub7c9 \uc99d\uac00, \uc5b8\ub860 \ub178\ucd9c \ud655\ub300, AI \uac80\uc0c9 \ub178\ucd9c \uac00\ub2a5\uc131 \ud5a5\uc0c1\uc73c\ub85c \uc774\uc5b4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uacb0\uad6d \ud6a8\uacfc\uc801\uc778 PR\uc740 &#8216;\ub274\uc2a4\ub8f8 \uad6c\ucd95&#8217;\uacfc &#8216;\ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec&#8217;\ub97c \ud568\uaed8 \uc6b4\uc601\ud560 \ub54c \uac00\uc7a5 \ud070 \uc131\uacfc\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uae30\uc5c5\uc774 \uc9c1\uc811 \uc18c\uc720\ud55c \ub274\uc2a4\ub8f8\uc5d0\uc11c \uc2e0\ub8b0\ub97c \uc313\uace0, <a href=\"https:\/\/www.newswire.co.kr\/?sd=45\">\ub274\uc2a4\uc640\uc774\uc5b4<\/a>\uc640 \uac19\uc740 \ubc30\ud3ec \uc11c\ube44\uc2a4\ub97c \ud1b5\ud574 \uc601\ud5a5\ub825\uc744 \ud655\ub300\ud558\ub294 \uac83\uc774 \uc624\ub298\ub0a0 PR\uc758 \ud575\uc2ec \uc804\ub7b5\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>7. \ube44\uc988\ub2c8\uc2a4 \ubaa9\ud45c \uae30\uc5ec\ub3c4<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uac00\uc7a5 \uc911\uc694\ud55c KPI\ub294 \uacb0\uad6d \ube44\uc988\ub2c8\uc2a4 \uc131\uacfc\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uae30\uc0ac\uac00 \ub9ce\uc774 \ub098\uc654\ub354\ub77c\ub3c4 \uc2e4\uc81c \uc0ac\uc5c5 \uc131\uacfc\ub85c \uc5f0\uacb0\ub418\uc9c0 \uc54a\ub294\ub2e4\uba74 PR\uc758 \ud6a8\uacfc\ub97c \ub192\uac8c \ud3c9\uac00\ud558\uae30 \uc5b4\ub835\uc2b5\ub2c8\ub2e4. \ubc18\ub300\ub85c \uae30\uc0ac \uc218\uac00 \uc801\ub354\ub77c\ub3c4 \uace0\uac1d \ubb38\uc758, \ub370\ubaa8 \uc2e0\uccad, \ud22c\uc790\uc790 \uc811\ucd09, \ucc44\uc6a9 \uc9c0\uc6d0 \uc99d\uac00\ub85c \uc774\uc5b4\uc84c\ub2e4\uba74 \uc131\uacf5\uc801\uc778 \ud64d\ubcf4\ub77c\uace0 \ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc2a4\ud0c0\ud2b8\uc5c5\uc774 \ud22c\uc790 \uc720\uce58 \ubcf4\ub3c4\uc790\ub8cc\ub97c \ubc30\ud3ec\ud55c \ub4a4 \uace0\uac1d \ubb38\uc758\uc640 \ud30c\ud2b8\ub108\uc2ed \uc81c\uc548\uc774 \ub298\uc5b4\ub098\ub294 \uc0ac\ub840\ub294 \ud754\ud788 \ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ucc98\ub7fc PR\uc740 \ucd5c\uc885\uc801\uc73c\ub85c \uae30\uc5c5 \ubaa9\ud45c \ub2ec\uc131\uc5d0 \uae30\uc5ec\ud574\uc57c \uc758\ubbf8\uac00 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\uae30\uc0ac \uc218\ub97c \ub118\uc5b4 &#8216;\uc601\ud5a5\ub825&#8217;\uc744 \uce21\uc815\ud574\uc57c \ud560 \ub54c<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0bc\uc131\uc804\uc790\ub294 \ube0c\ub79c\ub4dc \uad00\uc2ec\ub3c4\uc640 \uae00\ub85c\ubc8c \ub178\ucd9c\uc744, \ud604\ub300\uc790\ub3d9\ucc28\ub294 \uc0b0\uc5c5 \ub9ac\ub354\uc2ed\uc744, \ub124\uc774\ubc84\ub294 \ub274\uc2a4\ub8f8 \uc601\ud5a5\ub825\uc744 \uc911\uc694\ud558\uac8c \ud3c9\uac00\ud569\ub2c8\ub2e4. \uae30\uc5c5\ub9c8\ub2e4 \ubaa9\ud45c\ub294 \ub2e4\ub974\uc9c0\ub9cc \uacf5\ud1b5\uc810\uc740 \ud558\ub098\uc785\ub2c8\ub2e4. \ub2e8\uc21c\ud788 \uae30\uc0ac \uc218\ub9cc \uc138\uc9c0 \uc54a\ub294\ub2e4\ub294 \uc810\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud64d\ubcf4\uc758 \ubaa9\uc801\uc740 \uae30\uc0ac \uc790\uccb4\uac00 \uc544\ub2c8\ub77c \uae30\uc5c5\uc758 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\ub294 \ub370 \uc788\uc2b5\ub2c8\ub2e4. \uae30\uc0ac \uac8c\uc7ac \uac74\uc218\ub294 \ucd9c\ubc1c\uc810\uc77c \ubfd0\uc785\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \uac80\uc0c9\ub7c9\uc774 \ub298\uc5c8\ub294\uc9c0, \ub274\uc2a4\ub8f8 \ubc29\ubb38\uc790\uac00 \uc99d\uac00\ud588\ub294\uc9c0, AI\uac00 \uae30\uc5c5 \uc815\ubcf4\ub97c \uc778\uc6a9\ud558\uace0 \uc788\ub294\uc9c0, \uadf8\ub9ac\uace0 \uc2e4\uc81c \ube44\uc988\ub2c8\uc2a4 \uc131\uacfc\ub85c \uc774\uc5b4\uc84c\ub294\uc9c0\uae4c\uc9c0 \ud568\uaed8 \uc0b4\ud3b4\ubd10\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud558\ubc18\uae30 \uc804\ub7b5\uc740 \uc0c8\ub85c\uc6b4 \uc544\uc774\ub514\uc5b4\ubcf4\ub2e4 \uc815\ud655\ud55c \uc131\uacfc \ubd84\uc11d\uc5d0\uc11c \uc2dc\uc791\ub429\ub2c8\ub2e4. \uc9c0\uae08\uc774\uc57c\ub9d0\ub85c \uc0c1\ubc18\uae30 \ub370\uc774\ud130\ub97c \uc810\uac80\ud558\uace0, \ubb34\uc5c7\uc774 \ud6a8\uacfc\uc801\uc774\uc5c8\ub294\uc9c0 \ud655\uc778\ud574\uc57c \ud560 \uc2dc\uc810\uc785\ub2c8\ub2e4. \uadf8\uac83\uc774 \ud558\ubc18\uae30 \ud64d\ubcf4 \uc131\uacfc\ub97c \ub192\uc774\ub294 \uac00\uc7a5 \ud655\uc2e4\ud55c \ubc29\ubc95\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"nw_banner\">\n<div class=\"inner\"><b> PR\uc804\ubb38\uac00\ub97c \uc704\ud55c \uc9c0\ub2a5\ud615 \uc5b8\ub860 \ud64d\ubcf4 \ud50c\ub7ab\ud3fc MediaBee<\/b><br>\ub274\uc2a4\uc640\uc774\uc5b4\uac00 \ucd9c\uc2dc\ud55c \ubbf8\ub514\uc5b4\ube44(<a href=\"https:\/\/www.mediabee.com\/\">https:\/\/www.mediabee.com<\/a>)\ub294 \uae30\uc790 DB, \ub274\uc2a4 \ubaa8\ub2c8\ud130\ub9c1, \ubcf4\ub3c4\uc790\ub8cc \ubc30\ud3ec, \ud300 \ud611\uc5c5, AI \ub3c4\uad6c \ub4f1 PR \uc804\ubb38\uac00\uac00 \ud544\uc694\ud55c \uae30\ub2a5\ub9cc \uc5c4\uc120\ud574 \ud558\ub098\ub85c \ud1b5\ud569\ud588\uc2b5\ub2c8\ub2e4.\n<a href=\"https:\/\/www.mediabee.com\/demo?utm_source=newswire_blog&amp;utm_medium=article_list_sidebar&amp;utm_campaign=demo\" class=\"act\">\ubb34\ub8cc \ub370\ubaa8 \uc2e0\uccad &gt;<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;\uc62c\ud574 \uc0c1\ubc18\uae30 \ud64d\ubcf4\ub294 \uc131\uacf5\uc801\uc774\uc5c8\uc744\uae4c?&#8221; 6\uc6d4\uc774 \ub418\uba74 \ub9ce\uc740 \ud64d\ubcf4 \ub2f4\ub2f9\uc790\uac00 \uc774 \uc9c8\ubb38\uacfc \ub9c8\uc8fc\ud558\uac8c \ub429\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc758\uc678\ub85c \uba85\ud655\ud55c \ub2f5\uc744 \ub0b4\ub9ac\uae30\ub294 \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ubcf4\ub3c4\uc790\ub8cc\ub294 \uafb8\uc900\ud788 \ubc30\ud3ec\ud588\uace0 \uae30\uc0ac\ub3c4 \ub9ce\uc774 \ub098\uc654\ub294\ub370, \uc815\uc791 \ubb34\uc5c7\uc774 \ud6a8\uacfc\uc801\uc774\uc5c8\ub294\uc9c0 \uc124\uba85\ud558\uae30 \uc5b4\ub824\uc6b4 \uacbd\uc6b0\uac00 \ub9ce\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uc2e4\uc81c\ub85c \ub9ce\uc740 \uae30\uc5c5\uc774 PR \uc131\uacfc\ub97c \uae30\uc0ac \uac8c\uc7ac \uac74\uc218\ub85c\ub9cc \ud3c9\uac00\ud569\ub2c8\ub2e4. \ubb3c\ub860 \uae30\uc0ac \uc218\ub294 \uc911\uc694\ud55c \uc9c0\ud45c\uc785\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uae30\uc0ac 100\uac74\uc774 \ubcf4\ub3c4\ub410\ub2e4\uace0 \ud574\uc11c \ubc18\ub4dc\uc2dc \uc131\uacf5\uc801\uc778 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18772,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-18771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-tip"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\uc0c1\ubc18\uae30 PR \uc131\uacfc\ub97c \uc810\uac80\ud558\ub294 7\uac00\uc9c0 KPI - \ud64d\ubcf4\uc758 \ubaa8\ub4e0 \uac83<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.newswire.co.kr\/?p=18771\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta 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